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Client: SoraNelli Associated Lawyers
Year: 2015

The “flame”, a strong and imposing element is also an ensemble of the last name initials S and N which when they are put together form the brand SoraNelli. The flame is made in a way that brings the idea of balance, making a reference to the old scale which is an overused element in this sector.

The typography was based on the most commonly used typographies in the legal field. Among them, I used the ones that have the best legibility. The colour of old gold reflects value and experience while contrasting with the sober blue colour to give the feeling of seriousness making the ensemble strong and elegant.

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Client: Sorvetes Cor & Sabor (ice cream "Color & Flavor")
Year: 2011

In this project I created the innovative concept of a cubic package for mass consumption ice cream because it facilitates the transportation making it possible to take the maximum advantage of space since the brand offers more than 40 flavours of ice cream.

I used as a concept the name of the brand itself to develop a design that gives a strong visual identity since the colours of each flavour make a very beautiful colour scale.